Sarah’s Flowers
How “Sarah’s Flowers” Tripled Their Business After Getting Burned by SEO
(Client name changed for privacy.)
When Sarah came to us, she wasn’t just skeptical; she was done with SEO.
She had already hired another “SEO agency” a year prior. They promised results, flooded her inbox with confusing reports, and charged her every month… but her Google rankings didn’t budge. Neither did her phone.
Her words to us during our first call: “We tried SEO. It didn’t work.”
But Sarah didn’t have a traffic problem; she had a strategy problem
What We Found
After a full audit of her website, here’s what we uncovered.
- Weak local optimization Her homepage didn’t mention her city anywhere in the title or content.
- Thin content Service pages were generic and under 200 words.
- No blog strategy Zero internal linking and nothing new published in over a year.
- No Google Business activity Her listing was barely optimized and hadn’t been touched in months.
It wasn’t that SEO “didn’t work” it just hadn’t been done right.
What We Did
We didn’t sell her a magic bullet. We showed her exactly what needed to happen and executed it step by step.
01
Keyword-Optimized Service Pages
Built dedicated, rich pages for each flower type and event — wedding, sympathy, same-day delivery and more.
02
Hyper-Local Content
Every page mentioned her city and surrounding areas naturally, signaling to Google exactly who she serves.
03
Monthly Blog Plan
Content calendar targeting the actual searches her customers type before buying — seasonal guides, care tips, event ideas.
04
Google Business Profile Overhaul
Regular updates, photo pushes, review generation prompts — turning a dormant listing into an active lead source.
05
Quality Backlinks
High-quality backlinks from reputable local and industry sites through earned guest posting — no spam, no shortcuts.
06
Full Transparency
Monthly reports (PDF + live Looker Studio dashboard). Every page tracked. Every link auditable. No black boxes.
The Results
Within 6 months, “Sarah’s Flowers” saw:
- +314% increase in organic traffic
- Top 3 rankings for 18+ high-intent keywords, including “florist [city]” and “same-day flower delivery [city]”
- 3X growth in revenue from organic search alone
And the best part? She no longer has to run ads just to stay afloat.
1
x
Overall Business Growth Revenue tripled. Without a single paid ad.
After 2 years, “Sarah’s Flowers” saw:
Over 1,400 keywords ranking in the top 3 spots.
Tens of Thousands of monthly website visitors
Monthly revenue exceeding $100,000 on a consistent basis
Ready to grow?
Your story could be next.
Whether you’ve been burned before or are just starting, we build SEO strategies that actually move the needle — transparently.
Stay informed with the latest SEO tips, digital marketing insights, and industry updates — delivered to your inbox once a month. No spam, ever. Unsubscribe any time.